Audience Research: target audience

Target Audience


My intended target audience, for my final project, is going to be niche. It will mostly be aimed at makers, for example; builders, artists and people who want to take the career path of creating products. My primary target audience will have the age range of 16 and over. This is because, young adults have an influential mind and are more open minded with my idea, thus triggering them to influence others and lead them to take their own career path of makers. My secondary target audience, will be based on people who have an interest in cultures and fashion.

This project is not only targeted at but also attracted more to the working class demographic, as I believe that they care more about communities around them, and are more integrated in other people's cultures that make up their communities.

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